# Donor Cultivation

**1. Purpose**  
This guidance articulates Foothills’ fundraising philosophy, grounded in abundance, gratitude, and relational stewardship. It affirms that our approach to generosity-building should reflect our mission, center in partnership for resourcing, include joyful connection, and uplift the dignity of all participants.

**2. Organizational Guidance**

- **Philosophy of Generosity**
    
    
    - Whenever possible, fundraising should be rooted in a mindset of **abundance**, not scarcity.
    - We acknowledge and celebrate the generosity of all contributors, regardless of amount.
- **Relational Approach**
    
    
    - Fundraising teams and leaders should prioritize:
        
        
        - **Personal outreach** and relationship building
        - **Transparent communication** about needs and impact
        - **Timely gratitude and acknowledgment**
- **Team Involvement**
    
    
    - A **volunteer team** should be engaged regularly to:
        
        
        - Support **outreach to individual donors**
        - **Thank and celebrate** contributions
        - Help **grow the culture of generosity** within the congregation

**3. Related Content**

- [Board Policy 3.3.5](https://211134-bookstack.peaknetworks.cloud/books/board-policy/page/33-care-for-material-resources) – Fundraising